i.
Indexing
Which of your pages Google has indexed, which it has skipped and why, straight from your Search Console data. Pages that should be found and aren't go to the top of the list.
Technical SEO · Leeds
Technical SEO in Leeds: fix what stops Google reading your site
Good pages still go nowhere if Google can't crawl them, picks the wrong copy of them, or gives up waiting for them to load. Technical SEO finds those problems and fixes them on the site you already have, whether it runs on WordPress, Shopify, Wix, Squarespace or something hand-built.
From £199/monthWorks on your current siteFull audit in the £249 setup6-month term, then monthly
Under The Bonnet
The problems your site doesn't show you
Most technical problems are invisible from the front. The site looks fine to you and to your customers, while Google finds two copies of every page, a sitemap listing pages that were deleted last year, or a phone version that takes six seconds to show anything at all. Search Console reports some of this, in its own language. The rest only turns up when someone goes looking.
Technical SEO is that looking, done properly, followed by the fixes in order of what's costing you most. It doesn't replace useful pages or a strong Google Business Profile. It makes sure the effort you put into them can count. For the map side of things, see how local SEO works in Leeds.
The Audit
What the technical audit looks at
ii.
Duplicate addresses
The same page answering at more than one address, with and without www, .html or a trailing slash, splits Google's signals between them. Permanent redirects and canonical tags make one version the official one.
iii.
Speed on a phone
Core Web Vitals, measured the way Google measures them: how soon the main content appears, whether the page jumps about while it loads, and how quickly it reacts to a tap. Reported as what visitors feel, not as a score.
iv.
Structured data
The schema that tells Google and AI search what the business is, where it works, what it sells and what each page answers. Checked for errors, and checked against what the page actually says.
v.
Links inside the site
A page nothing links to is hard for Google to find and rarely ranks. We map how your pages link to each other and close the dead ends, so your best pages get the most links.
vi.
Security and tracking
HTTPS everywhere, security headers that don't block your own analytics, and a cookie banner that records consent properly. If tracking is broken, nobody can tell what's working. Running an old CMS? What the PHP2Shell flaw means for your site.
Worked Example
We ran it on our own site first
In October 2026 we audited vesica.agency exactly as we'd audit yours. It found real problems.
13 pages answered at two addresses, with and without .html on the end. Each had the right canonical tag, but Google treats a canonical tag as a hint, not an instruction, and it was choosing between the two copies. We gave every one a permanent 301 redirect, so there's only one address left to index.
Two important pages had no links from the rest of the site: our pay-monthly page, which is where our Google Ads send people, and our dental page. Links from the footer and from related pages fixed both.
Our own security policy was blocking two Google Analytics and Ads requests on every page, quietly weakening our measurement. We corrected the policy rather than switching it off.
Then we made sure none of it can creep back: a check now runs before every change goes live, and it fails if a page loses its redirect, drops out of the sitemap or ends up with nothing linking to it. The audits are done by Gurj Panesar, who leads our SEO and has worked as a server and storage engineer at the University of Leeds.
Your Platform
WordPress, Shopify, Wix: we work in what you've got
Most people who need technical SEO already have a website, and most of those sites run on WordPress, Shopify, Wix or Squarespace. That's fine. On an SEO-only plan you give us editor or admin access, the accounts stay in your name, and we make the changes inside your platform: titles and headings, redirects, the sitemap, structured data and internal links.
Some fixes need a developer: a theme that loads far more than it uses, a plugin that creates duplicate pages, a template the editor can't change. We'll say which ones those are and quote them at £45 an hour before anything is done. If the platform itself is the problem, a pay-monthly website from us includes the same SEO at the same monthly price, and the site and hosting come with it.
Rebuilds & Launches
Moving platform without losing your place
A rebuild, or a move to a new platform, is where most small sites lose their search traffic, nearly always because addresses change and nothing points the old ones at the new. The fix is unglamorous: list every page on the old site and what it's found for, keep the addresses that work, give each one that changes a 301 to its new home, and check the redirects, sitemap and canonical tags on launch day. Then watch Search Console for the following weeks and catch any dip early.
Launches get the same care. When Brearley Gas Services went live, Google read the new sitemap within a minute of it being submitted and indexed the homepage the same day. Tested on a throttled mobile connection, the site scores 99 for performance and 100 for SEO and accessibility in Lighthouse, with the main content on screen in 1.8 seconds.
Structure matters as much as speed. Radiant Dental's site is built with Dentist, LocalBusiness and FAQPage schema and over thirty answer-first FAQs; in its first month on Google it earned 373 clicks from 19,129 appearances in search, published with the practice's permission.
Pricing
How technical SEO is priced
The full technical audit is part of the £249 setup on our SEO-only plans, alongside Search Console, analytics and enquiry tracking set up properly and a tidy-up of your Google Business Profile and listings.
The monthly plan then keeps the site healthy while it works on your rankings: tracked searches, one page improved every month, your Google Business Profile kept active, and a report you can read. If you'd rather start smaller, the free audit gives you one page with the five fixes that matter most, and you can do some of them yourself.
FAQ
Technical SEO, answered
What is technical SEO?
The part of SEO that's about the site rather than the words on it: whether Google can crawl it, index the right version of each page, load it quickly on a phone and understand what the business does. Your content and your Google Business Profile do the persuading. Technical SEO makes sure Google can see them.
Does a new website need technical SEO?
Yes, it still needs checking. Themes and website builders often ship with duplicate addresses, missing redirects or slow mobile pages. Sites we build are checked before they launch. For a site we didn't build, the free audit will show whether anything is worth fixing.
Can you fix technical SEO on WordPress, Shopify or Wix?
Most of it, yes, working inside your platform with editor or admin access. Anything that needs a developer, such as changing a theme or replacing a plugin, is quoted at £45 an hour before any work starts.
How long do technical fixes take to show in Google?
Google has to visit the pages again first, which can take days for your most important pages and weeks for the rest. Indexing problems often clear within a few weeks. Rankings also depend on your competition, so we track them every month rather than promise a date.
Do you guarantee rankings?
No. Fixing technical problems removes what's holding a site back; where it then ranks depends on competition, content, reviews and links. We commit to the work in your plan and a report you can read.
Do you work outside Leeds?
Yes. We're based in Leeds and work with businesses across Yorkshire, and we'll visit you in person. See SEO across Yorkshire.
Find out what Google can't see
Book a free audit and we'll check indexing, duplicate addresses, speed on a phone and the rest, then send you one page with the fixes that matter most. No jargon, no obligation.
Book your free audit